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Insights
Insights

In this episode of the PULSE Check podcast, Philipp Mächler, Partner at Synpulse, joins our host Salomon Wettstein to share his insights on engagement banking, analysing its current state, challenges banks face, and future trends.
Key discussion points include:
• Defining engagement banking: How banks engage with their customers in a digital world, particularly through mobile apps.
• Competition and partnerships: The challenge of competing for customer engagement with big tech and social media companies.
• The super app: The super app trend: The emergence of super apps that integrate various services.
• Global and Swiss trends: Consolidation in the banking sector, the rise of neobanks, and the need for banks to find their niche.
Tune in to Episode 12 to gain insights into the evolving landscape of engagement banking and the challenges banks face in the digital world.

In this episode of the PULSE Check podcast, Philipp Mächler, Partner at Synpulse, joins our host Salomon Wettstein to share his insights on engagement banking, analysing its current state, challenges banks face, and future trends.
Key discussion points include:
• Defining engagement banking: How banks engage with their customers in a digital world, particularly through mobile apps.
• Competition and partnerships: The challenge of competing for customer engagement with big tech and social media companies.
• The super app: The super app trend: The emergence of super apps that integrate various services.
• Global and Swiss trends: Consolidation in the banking sector, the rise of neobanks, and the need for banks to find their niche.
Tune in to Episode 12 to gain insights into the evolving landscape of engagement banking and the challenges banks face in the digital world.
Insights
Insights

In this episode of the PULSE Check podcast, Philipp Mächler, Partner at Synpulse, joins our host Salomon Wettstein to share his insights on engagement banking, analysing its current state, challenges banks face, and future trends.
Key discussion points include:
• Defining engagement banking: How banks engage with their customers in a digital world, particularly through mobile apps.
• Competition and partnerships: The challenge of competing for customer engagement with big tech and social media companies.
• The super app: The super app trend: The emergence of super apps that integrate various services.
• Global and Swiss trends: Consolidation in the banking sector, the rise of neobanks, and the need for banks to find their niche.
Tune in to Episode 12 to gain insights into the evolving landscape of engagement banking and the challenges banks face in the digital world.

In this episode of the PULSE Check podcast, Philipp Mächler, Partner at Synpulse, joins our host Salomon Wettstein to share his insights on engagement banking, analysing its current state, challenges banks face, and future trends.
Key discussion points include:
• Defining engagement banking: How banks engage with their customers in a digital world, particularly through mobile apps.
• Competition and partnerships: The challenge of competing for customer engagement with big tech and social media companies.
• The super app: The super app trend: The emergence of super apps that integrate various services.
• Global and Swiss trends: Consolidation in the banking sector, the rise of neobanks, and the need for banks to find their niche.
Tune in to Episode 12 to gain insights into the evolving landscape of engagement banking and the challenges banks face in the digital world.